RenoIntel
New Home Build Intelligence
Sample Intelligence Report
April 2026 · Canada-wide · 100 Illustrative Leads
New Home Build Market Intel
1,013 active new home build permits tracked across Canada — custom and production builds approaching completion. Highest average permit value of any renovation category. Full-home furnishing and appliance opportunity for every lead.
1,013
Active Leads
$865K
Avg Build Value
8
Just Issued 🔴
589
Near Completion
317
High Priority ≥80
69/100
Avg Score
Stage Breakdown — 100 Lead Sample
1
🔴 Just Issued — HOT
Build permit just approved. Homeowner finalizing interior selections — flooring, cabinets, countertops, fixtures.
9
🟡 Mid Active — WARM
Framing and rough-ins complete. Homeowner in showroom-selection mode for flooring, tile, and fixtures.
58
🟢 Near Completion — READY
Move-in approaching. Appliances, full furniture sets, window coverings, and smart home devices being purchased now.
Top Markets by Lead Volume
Calgary, AB
218
Edmonton, AB
181
Ottawa, ON
122
Toronto, ON
104
Mississauga, ON
74
Other Cities
314
Budget Intelligence
MEDIAN NEW BUILD VALUE
$900,000
Avg: $865,370 CAD
$400K–$700K — Production Home31%
$700K–$1.2M — Semi-Custom42%
$1.2M–$2M — Custom Home20%
Over $2M — Luxury Custom7%
What These Homeowners Are Buying
🍳
Full Appliance Suite
Built-in fridge (panel-ready) · 36" gas or induction range · Range hood insert · Dishwasher · Microwave drawer · Washer + dryer · Bar fridge
🛋️
Living & Dining Room
Sectional sofa or sofa + loveseat · TV unit + media console · Coffee + end tables · Dining table + 6–8 chairs · Area rug + lighting
🛏️
Bedroom Suites (3–5 rooms)
Master bed frame + headboard · Dresser + nightstands · 2–4 guest bedroom sets · Kids bedroom furniture · Walk-in closet organizers
🪟
Window Coverings
Hunter Douglas or Lutron motorized blinds · Custom drapery · Blackout shades (bedrooms) · Sheer roller blinds (main floor) · Smart home integration
🏡
Outdoor & Exterior
Landscaping (sod + plants) · Interlocking stone driveway · Fence + gate · Deck or patio · Garage doors + openers · Outdoor lighting
📱
Smart Home
Security system (cameras + panel) · Smart thermostat · Smart locks + doorbell cam · EV charger rough-in · AV + networking (whole-home Wi-Fi)
Sample Intelligence Feed — 100 Illustrative Leads
AddressCityBuild ValueFurnishing BudgetStageScore
████████ WayCalgary, AB$875,000$140,000🔴 Just Issued95
████ CresEdmonton, AB$720,000$115,200🟡 Mid Active88
████████ DrOttawa, ON$1,150,000$184,000🟢 Near Comp.84
████ BlvdToronto, ON$1,450,000$232,000🟢 Near Comp.81
████████ AveMississauga, ON$960,000$153,600🟢 Near Comp.79
████ StCalgary, AB$650,000$104,000🟢 Near Comp.74
████████ RdEdmonton, AB$540,000$86,400⚪ Early Stage45
Furnishing budget estimated at 16% of build value. Addresses blurred. Full data available to RenoIntel subscribers.
Revenue Opportunity — 100 Lead Sample
$86.5M
Est. total build value
$13.8M
Furnishing opportunity (16%)
$4.2M
Appliance opportunity
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